SS-ISO-20252 › Historical Revision Information
Market, opinion and social research, including insights and data analytics - Vocabulary and service requirements (ISO 20252:2019, IDT)
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This document establishes terms, definitions and service requirements for service providers conducting market, opinion and social research, including insights and data analytics (hereinafter referred to as "service providers"). Non-market research activities, such as direct marketing, are outside the scope of this document.
To find similar documents by classification:
03.020 (Sociology. Demography)
03.100.20 (Trade. Commercial function. Marketing E-commerce, see 35.240.60)
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Designation Name
SS-ISO 20252:2019
Revision Level
2019 EDITION
Status
Current
Publication Date
May 28, 2019
Language(s)
English
Page Count
76
International Equivalent
ISO 20252:2019(IDT)